The Active Economic Stimulus

What we already have: Billions of dollars thrown at other people in the hopes something good will eventually happen. Critics also pointing-out a lot of it going to those with a history of creating economic disasters, not recoveries.

It's a passive stimulus. The investor, our government, is giving the money to others. The Active Investor, a business owner, personally works their own economic stimulus.

John Jantsch, author of Duct Tape Marketing, has a started a great example stimulus program for Active Investors. It's the National Make A Referral Week. Jantsch and his allies have a goal to create 1,000 referrals for 1,000 deserving businesses during the week of March 9 - 13. 

A good referral is priceless. When someone refers business to another, a thank-you or a referral fee is nice; but it's not what drives business referrals. Doing the best work possible for that client gives the person who made the referral prestige and credibility. There's the payback! Quality not quantity makes the referral system work.

The pledge to participate in the National Make A Referral Week is to personally make 1 referral that week. Imagine the economic value of this happening across the nation thousands of times. Consider the worth of the personal returns in terms of prestige and credibility. This is an economic stimulus everyone can believe in.

Can there be any reason not to stop here but to continue developing our own Active Economic Stimulus programs?